Matt Kemp
Trusted by 50+ Brands
Matt Kemp Racing has worked with a growing list of companies and organizations across different levels of motorsports and business.
Matt’s interest in racing started with a SpongeBob-themed diecast car that his parents gave him when he was 4 years old. After years of trying, he finally convinced them to let him compete when he was 13.
Matt completed a short stint racing Go Karts, then took on Mini Cup cars from 2012-2016. He established his Taco Bell Tradition after his first ever feature win in 2013, celebrating his victory with a visit to Taco Bell — and continuing to go after each victory since.
Matt then graduated to Dwarf Car racing with the Midwest Classic Racers. His hard work and tenacity led him to be a front-runner in no time. He built an impressive regional résumé that includes 30 career feature wins, 37 fast qualifier awards, and 5 standing track records. His consistent speed and racecraft led to back-to-back championships in 2022 and 2023.
During this timeframe, Matt also competed in numerous sim racing competitions, including the iRacing Road to Pro and eNASCAR College Series. With limited resources early in his career, he didn’t have the opportunity to follow a traditional development pipeline, but his passion has led to a relentless pursuit to compete at a high level.
Matt has had to work for every opportunity he’s been given, and continues to do so while also building a full-time career in business and marketing. He’s leveraged his knowledge in these fields to build relationships with partners, execute sponsorship outreach, and ultimately position himself for opportunities beyond grassroots racing.
That approach paid off in 2023 when Matt made his ARCA Menards Series debut, marking his entry into national-level stock car competition. Since then, he has continued to gain experience through select ARCA starts, with notable races at Berlin Raceway and Flat Rock Speedway. At Berlin, Matt earned his first National Series top-10 finish. At Flat Rock in 2025, he earned his first front row start, first top-5 finish, and the Reese’s Sweet Move of the Race.
A look at where it started, the grassroots climb, and the path to national competition.
Matt did not come through a traditional development pipeline - he's had to work for every opportunity. His story is built on persistence and doing the hard work on and off the track.
NASCAR Regional is where drivers sharpen their craft and continue climbing the ladder through some of the sport’s most competitive development platforms.
Looking Ahead
Off the track, Matt is known for his professionalism, work ethic, and strong connection to fans and partners. Looking ahead, his goal is to make the most of each opportunity and continue building momentum at the national level, including competing for his first ARCA East win at Flat Rock Speedway in 2026.
Trusted by 50+ Brands
Matt Kemp Racing has worked with a growing list of companies and organizations across different levels of motorsports and business.
