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The Taco Bell Tradition | Matt Kemp Racing
The Taco Bell Tradition
Over a Decade of Tradition

Taco Bell has been a staple in my life long before the tradition began — but the tradition of celebrating victories started in 2013 after I won my first-ever feature event.

To celebrate, my dad and I made the inevitable trip to Taco Bell. I was still in my firesuit, holding my trophy, and we snapped a photo.

At the time, it felt like the pinnacle of everything I had worked for.

Fast forward over a decade, and that one stop turned into a tradition. After every feature win — and even other milestones — Taco Bell has become part of the celebration.

Looking back at that moment I thought was the finish line — it was really just the start. From Mini Cups, to Dwarf Cars, to ARCA opportunities, and even meeting my wife along the way, Taco Bell has been at the root of it all.

Proposal moment

The Taco Bell Tradition has turned into more than just a post-race stop. It’s a symbol of the journey, and the moments worth celebrating.

Note: This is not a paid endorsement. But it should be!

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  • Home
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